Strictly Come Dancing’s Neil Jones has landed a new role away from the BBC show after he failed to land a celebrity partner for the series.The 41 year old has been confirmed as the first ever face of the male beauty brand Shakeup Cosmetics.
Neil was announced as the first ambassador as the company launched their Age Def-Eye Instant Lifting Eye Cream. Shakeup co-founder Jake Xu has shared his delight at Neil’s appointment, as he said: “We are delighted to welcome Neil as our very first face of the brand. “He aligns perfectly with our style, vision, and brand values and of course our fans, and we are thrilled to announce this new partnership.” As part of Neil’s role as an ambassador, he will be looking to motivate men to “look and feel their best,” as well as working closely with the brand to promote their products, and campaigns.
Speaking about the new role, Neil said: “I'm really excited to be teaming up with Shakeup.” The profesional dancer also shared how important skin care is in both his profesional life and his personal life, as he recently welcomed his first child with Love Island star Chyna Mills.
Neil said: “Daily demands and hectic schedules can take [their] toll on my skin, but looking after it properly is crucial, especially in my line of work. “With a new baby and busy rehearsals, it's brilliant for helping me look like I've had a great night's sleep!” This year is the sixth time since Neil joined the dancing show in 2016, that he has missed out on a celebrity partner.
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