Channing Tatum is looking at another opening at No. 1 in his canon of February theatrical releases with the Warner Bros Steven Soderbergh directed threequel Magic Mike’s Last Dance with industry estimates between $9M-$11M at 1,500 theaters.
Warner Bros is not reporting numbers. Friday is around $4.3M which includes an estimated $1M previews that started at 5PM.
The pic is squarely aimed at women over Super Bowl weekend, a time when box office falls on Sunday. While this is the second title Warner Bros is pivoting from HBO Max to an exclusive theatrical release after New Line’s House Party, there’s a lot of intrigue in regards to how far this branded movie can go in its limited release of 1,500 locations.
On the low-end, the pic’s weekend opening would be higher than the Jennifer Lopez-Owen Wilson theatrical-day-and-date Universal romantic comedy from a year ago, Marry Me ($7.9M).
Read more on deadline.com
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