Ice Cube’s Beef With the NBA: Accusations of Gatekeeping, Targeting Big3 Basketball League
thewrap.compic.twitter.com/8zGyaKBKnDIn the video, Cube promised to embark on a “f–k the gatekeepers” podcast tour, in which he would spread the word about the proposed gatekeeping being done by the NBA.
Cube didn’t go into specifics about which sponsors or networks the NBA has allegedly been gatekeeping from the up-and-coming league.Cube’s first stop on his tour was the most listened-to podcast in the world: Spotify’s “The Joe Rogan Experience.”“We’re not trying to compete in any way shape or form with the NBA,” Cube said of the Big3 league. “We are very complementary.
So, I don’t understand why they would do some of the things that’s being done behind the scenes.”“Encouraging people to not do it?” Rogan asked.“Encouraging people to not sponsor us, encouraging networks not to play us… We’ve been able to survive but at a certain point it’s just redundant and ridiculous,” Cube continued. “We got to fight back in some way, shape or form.” The league the NBA loves to hate…Welcome to the “Fuck The Gatekeepers Podcast Tour” First stop, @joerogan…guess who’s next?
pic.twitter.com/1watQ5pAKECube may have just announced his podcast tour, but he has been explaining his rift with the NBA for months on the audio medium.
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