Glastonbury announces Vodafone partnership (and some headliners)

completemusicupdate.com:

The Glastonbury Festival has announced a “landmark multi-year partnership” with Vodafone, which becomes the event’s official connectivity partner.And if you’re wondering, as you might reasonably do, what the fuck that means, well, “as official connectivity partner, Vodafone has exclusive rights to the festival and throughout the partnership will use its network to deliver innovative experiences using cutting-edge technology”.So good news for fans of innovative experiences and cutting-edge technology.Also, “Vodafone’s award-winning network will be boosted to the highest capacity ever, making it super reliable to keep friends and families connected to each other, whether they’re on site in Somerset or watching from home”.So prepare yourself for some high capacity, super reliable connections.Oh, and “Vodafone customers will be able to gain access to tickets to a sold-out festival via its VeryMe Rewards programme available on the MyVodafone app.

VeryMe promotions and experiences will also be available to everyone who is at the festival”.So get ready for some VeryMe good times.

And if you’re now asking what the fuck that means, well, maybe you should learn to ask fewer questions.“Our new partnership with Glastonbury adds another iconic British brand to our partnership portfolio”, says Max Taylor, Vodafone’s Chief Commercial Officer.“Vodafone customers will gain access to the best events of the summer through VeryMe rewards and keep them connected to their loved ones on Vodafone’s reliable, award-winning network”, he goes on. “We can’t wait to get started and deliver on our ambition of making Glastonbury the most connected festival in the world”.“We are so pleased to have Vodafone on board as a new partner for the festival”,.