EXCLUSIVE: Gersh Agency bosses have backed a new African streamer with a seven-figure investment. The Streamline Content mobile-first free SVoD will roll out across Sub-Saharan Africa shortly, combining local content with Hollywood fare in seven FAST and several VoD channels.
It will have more than 15,000 hours worth of licensed content in genres ranging from scripted to documentaries to features to e-sports.
Gersh bosses Bob and David Gersh have invested a seven-figure sum in Streamline and taken an ownership stake as individuals, while longtime Gersh partner Todd Christopher is a co-founder.
The streamer has also struck a strategic distribution partnership with Ayoba, an African platform that says it has more than 30 million monthly active users.
Read more on deadline.com
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