EXCLUSIVE: Diego Londono comes alive when reflecting on the success of Disney+’s Italian remake of The Ignorant Angels, one of the streamer’s first international originals that tells the story of an unexpected and moving friendship at a time of change.
While Disney+ doesn’t report viewing figures for individual shows, Londono says it is this remake of 2001 film The Ignorant Fairies above all others that has helped “change perceptions” of what a Disney show can be, bringing in a broader audience and driving the day-to-day proposition. “This is strong local talent coming from known IP aimed at an older audience that has really resonated,” Londono explains enthusiastically, as the Executive Vice President, Media Networks and Content, EMEA, sits down for an interview with Deadline on a rainy day in early September at Disney’s West London headquarters.
The man responsible for the daunting task of guaranteeing Disney+’s EMEA content punches above its weight is all about the shows and has spent the past two-and-a-half years shepherding this perception-changing drive.
However, he knows he has a lot more work to do. Recent Digital TV Research predicted the streamer will have nearly 50 million European subscribers by the start of 2027, not far off Netflix and Prime Video’s numbers.
Read more on deadline.com
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