Jem Aswad Senior Music Editor The family of Avicii, the late, multi-platinum-selling Swedish DJ, has sold 75% of his master recordings and publishing to Pophouse Entertainment, the Stockholm-based company co-founded by ABBA’s Bjorn Ulvaeus, which is behind that group’s multi-million-dollar “Voyage” show in London and other enterprises.
The family and estate will maintain ownership of the remaining 25%. Terms of the deal, which is estimated to be for nine figures, were not disclosed.
According to the announcement, a joint venture has been created between the family and estate of Avicii (real name: Tim Bergling) and Pophouse “to safeguard Avicii’s indelible legacy through future global endeavours,” such as the interactive tribute museum in Stockholm, “Avicii Experience,” that Pophouse and the Bergling family together opened in February.
Avicii’s father, Klas Bergling, commented: “Pophouse has presented a concrete concept and proposal for the long-term care and development of Tim’s musical heritage.
Read more on variety.com
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