audience awards Nielsen

2023 Golden Globes Sinks To Lowest Ratings Ever On NBC

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deadline.com

The Golden Globes returned to broadcast television this year, not with a bang but with a whimper. NBC‘s Tuesday night telecast of the 80th annual ceremony brought in just 6.3M people, according to Nielsen data.

It marks the lowest audience ever for the Golden Globes, which had already plummeted to just 6.9M in 2021. That was barely a third of the size of 2020’s 18.3M.

Last year’s ceremony wasn’t televised following revelations about a lack of diversity and allegations of impropriety within the HFPA, the organization awarding the Globes.

So, add in the fact that the show was held on a Tuesday, and it makes sense that viewership would decline even more. The broadcast didn’t perform in the advertiser-targeted 18-49 demographic, either.

Read more on deadline.com
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