TV Premieres Drop, Theatrical Wide Releases Spike and True Crime Soars in 2023: Luminate Year-End Film & TV Report

Brian Steinberg Senior TV Editor Advertisers who normally use the Super Bowl to create commercials that make your jaw drop instead were content if they could get just a little smile. For the second consecutive year, Madison Avenue relied on a massive parade of celebrities to capture consumer attention, foregoing in many cases the social messages and dynamic creative concepts that have generated chatter in the past. Where the Super Bowl was once the setting for Apple’s still-talked-about “1984” commercial or Procter & Gamble’s clever insertion of Tide into a bevy of ads, it’s now become a place for formulaic cameos of famous faces.

William Earl Robert F. Kennedy Jr., who is running as an independent for the White House, leaned heavily on his late uncle’s political legacy with a Super Bowl spot that recreated a vintage TV ad from John F. Kennedy’s 1960 presidential campaign.

Michael Schneider Variety Editor at Large Deaf artists Anjel Piñero, Shaheem Sanchez and Daniel Durant were set to perform ASL during this year’s Super Bowl — but viewers watching the CBS telecast may not have actually seen them on air. That’s according to Oscar winner and Deaf actor Marlee Matlin, who expressed her frustration with the network on social media. “I am absolutely SHOCKED at CBS for introducing the Deaf performers at today’s pregame #SuperBowl and then not showing even one second (or more) of their performance… as has been tradition for the last 30 years.

Jem Aswad Executive Editor, Music In an elaborate series of teaser videos, Beyonce has announced the long-awaited Part II of her 2022 “Renaissance” album — and as long rumored, it appears to be a country-leaning album, due March 29. In the elaborate, self-referencing ad, we see Beyonce scrolling through songs on an iphone, then at a lemonade stand (referencing her 2016 classic album of the same name), following with a series of plays on her name: “Barbey,” referencing Barbie, “BOTUS,” saying she’ll be the first female president, then the first woman to launch the first rocket for the first woman in space.A post shared by Beyoncé (@beyonce) Finally, she says, “OK, they ready — drop the new music.

Steven J. Horowitz Senior Music Writer Fresh off of a promotional whirlwind including a new album and tour announcement, Usher took the stage during the Super Bowl LVIII, lighting up Allegiant Stadium in Las Vegas with a crew of famous friends including Alicia Keys, Ludacris and H.E.R. in tow.

. And the coffee-loving actor brought in his wife (again!) to costar in for the Boston-based chain.The premise of the ad? wants to be on Lopez's latest record, and he's pulling out all the stops to make it happen. Including dressing in a somewhat ridiculous Dunkin' tracksuit and showing her his skills.

down) with jeans and a backwards black cap. For once, their looks did not give dressed up girlfriend, low-effort boyfriend. In fact, I'd say these looks are pretty equally matched.

this football season; as reliable as her or . So it wasn't exactly a surprise (though always a delight) when she arrived at the 2024 Super Bowl with the star, along with Ice Spice and Swift's pal Ashley Avignone.In fact, Swift and Lively even had when they were shown embracing during Post Malone's rendition of “America the Beautiful.” The sweet moment even made the celebs share a giggle when they realized they were on camera.Anyone who follows Lively's style knows she would never miss a chance to do some theme dressing.

Carl Weathers was featured in a Super Bowl spot for FanDuel, and after his death, the company edited the commercial to honor the late actor.

A Super PAC aligned with Robert Kennedy Jr.‘s independent presidential bid ran a Super Bowl spot that mimicked the ads for his uncle John F. Kennedy Jr.’s presidential campaign.

The Kansas City Chiefs played their first half like a callback to a Taylor Swift song: “Look What You Made Me Do.”

Jordan Moreau Beyoncé. Prince. Rihanna.

Jordan Moreau Ben Affleck is starring in another Super Bowl commercial this year, and he brought some famous friends: his wife Jennifer Lopez, his BFF Matt Damon, Tom Brady, Fat Joe and Jack Harlow in an ad for Dunkin’. During the spot, Affleck tries to start a music career with some help from Harlow and Damon — Brady acts as his DJ. His wife Lopez and Fat Joe watch his first performance as one of the “The DunKings” in horror.

Jaden Thompson Ice Spice has teamed up with PepsiCo’s lemon lime soda Starry in her new Super Bowl commercial. Featuring the tagline, “It’s time to see other sodas,” Ice Spice, playing herself, has moved on from her ex lemon lime soda in favor of Starry. The commercial opens with a scene of her sitting in between the brand’s animated mascots, Lem and Lime, sharing an affectionate moment.

Twisters,” a follow-up to the 1996 box office hit “Twister.” The disaster film aired its first trailer during the Super Bowl. Starring Glen Powell, who plays a self-described “tornado wrangler,” and Daisy Edgar-Jones as a scientist, the film is set for a July 19 release. Billed as a “new chapter” of the original, the film is directed by Oscar nominee Lee Isaac Chung, known for his film “Minari,” which shared an agricultural setting and little else with “Twisters.” Along with Powell and Edgar-Jones, Anthony Ramos, Brandon Perea, Daryl McCormack and Maura Tierney round out the cast.

Ben Affleck forms a boy band and gives being a pop star a shot in his new Dunkin’ Donuts commercial, which aired during the 2024 Super Bowl on Sunday night (February 11).

Quinta Brunson is starring in a new commercial!

Usher has got it bad for his longtime love Jennifer Goicoechea.The pair might be headed to a little white chapel following his Super Bowl 2024 halftime show performance in Las Vegas on Sunday.According to the Daily Mail, the “Love in This Club” singer, 45, and Goicoechea, 39, obtained a marriage license in Sin City on Feb. 8.The “Faculty” actor and Goicoechea — who have been together since 2018 — will reportedly have a small ceremony with just close friends and family in attendance.The couple share two children together — daughter Sovereign Bo, 3, and son Sire Castrello, 2.Usher’s newest album, “Coming Home,” was released on Friday.

died “peacefully in his sleep” on Feb. 1 at the age of 76, according to a statement his family released to Deadline.He died as a result of atherosclerotic cardiovascular disease, according to his death certificate.A previously released teaser for the FanDuel ad showed Weathers as an Apollo Creed-type coach helping NFL legend Gronkowski prepare for FanDuel’s “Kick of Destiny 2″ event.In another 30-second FanDuel tease, a distraught Gronk walks alone in the desert until Weathers pulls up on a motorcycle and urges him to continue practicing his kick.“And this time, you won’t miss,” Weathers tells him.

Super Bowl LVIII commercial for the Catholic app Hallow.“God, we take this moment just to give You thanks,” Walhberg’s voice said in a teaser for the spot, in which he appeared with Roumie, who plays Jesus Christ in the Biblical series “The Chosen.”Then, a message flashed on the screen: “For the first time ever, join over 100 million people in prayer during Super Bowl LVIII.”The Hallow app, according to the company, offers prayer-on-the-go and provides users with the opportunity to personalize their prayer experience with a custom-tailored daily prayer routine, according to People.Users can also “connect with friends and family” and build “custom family groups” on Hallow, according to the report.“The goal at Hallow has always been to reach out to as many folks as possible, both those who take their faith seriously and especially those who might have fallen away, and invite them deeper into a relationship with God,” said Alex Jones, Hallow co-founder and CEO, in a press release touting its Super Bowl LVIII commercial.“When we learned about the timing of the Big Game this year, we couldn’t have been more excited to work with Mark and Jonathan to use it as an opportunity to invite millions into prayer.”According to Hallow, the app has more than 10,000 sessions including a Daily Rosary, Daily Gospel, Daily Saint, Novenas, Examens, Father Mike Schmitz’s Bible in a Year, The Chosen’s Jonathan Roumie’s audio Bible, Bishop Barron’s Sunday Sermons, peaceful Christian music and Gregorian chant.It launched in December 2018 and has been downloaded 10 million times and used to pray over 300 million times across 150-plus countries.Wahlberg told “The Today Show” in February 2023, during Lent on Ash Wednesday, that he tries to “balance”

Temu has debuted a new their new Super Bowl commercial!

The late Carl Weathers appears in the new FanDuel 2024 Super Bowl commercial!

Uber Eats’ 2024 Super Bowl commercial might be one of the most talked about of the 2024 Super Bowl based on how many celeb cameos there are!

Rafael Nadal is recovering, but he’s still staying active. The Spanish tennis player recently shared a video on his social media, showing his followers his prowess while swimming and his impressive lung capacity. Rafael Nadal withdraws from Australian Open following an injuryRafael Nadal partners up with AI for new projectA post shared by Rafa Nadal (@rafaelnadal)The video shows Nadal going for an underwater swim.

Kylie Jenner has taken scissors to her famous locks. On Friday, the 26-year-old shared photos of her pixie haircut, giving her mom, Kris Jenner, a run for her money. The makeup mogul had a hilarious caption, “Kris Jenner is quaking.”Kris saw the call out and left one of the funniest comments in Kardashian history.

Dan Levy and Heidi Gardner are helping people improve their homes in Homes.com’s 2024 Super Bowl commercial!

The first trailer for the upcoming Twisters movie just debuted!

LL Cool J and Lainey Wilson are teaming up for a new commercial!

Usher makes a brief cameo before racing off to get ready for the Super Bowl Halftime Show in Christopher Walken‘s BMW Super Bowl commercial!

Michal Cera offers up the “perfect crossover opportunity” in the new CeraVe commercial, which aired on Sunday (February 11) during the 2024 Super Bowl!

Willie Nelson is lighting up in the new BIC Lighters 2024 Super Bowl Commercial!

Bud Light lovers’ wishes are coming true during the 2024 Super Bowl!

There was a mini-Suits reunion, an adorable mother-son moment and so much more going down in the star-studded T-Mobile commercial, which aired during the 2024 Super Bowl on Sunday night (February 11).

Reese’s has debuted their very dramatic new commercial!

Andra Day blew us away with her gorgeous vocals while performing during the pre-show for the 2024 Super Bowl.

Martin Scorsese is spying some UFOs in Squarespace’s 2024 Super Bowl commercial!