Also Read: We Need to Talk About Kevin Mayer: What Disney Exec's Move to TikTok Means for Booming Social PlatformTikTok has surged in the last year, routinely sitting at or near the top of Apple’s App Store and the Google Play app store.
In the first quarter of 2020 TikTok was downloaded 67 million times on Apple devices, setting a quarterly record that was just surpassed by Zoom earlier this month.In may the company made a huge splash hiring former Disney streaming executive Kevin Mayer as its new CEO, a move that analysts considered: “A home-run hire at the right time.”TikTok has grown to become a source of income for creators.
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