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The inaugural Harley-Davidson® Homecoming™ Festival was a “natural evolution” of the brand

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thefader.com

With over a century of history behind it, the iconic Harley-Davidson® brand is flexing its musical muscles this summer with its inaugural Homecoming™ Festival, happening July 13 to 16.

Boasting headliners Foo Fighters and Green Day, the festival marks the iconic brand's 120th anniversary and combines food, music, and moto-culture with entertainment, showcases, and exhibits at venues across the city.

For Jochen Zeitz, Chairman, President, and CEO of Harley-Davidson, the brand’s first foray into live music is still firmly planted in its humble and free-spirited roots. “Music has always been a part of moto-culture and Harley-Davidson,” he explained to The FADER.

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