EXCLUSIVE: Tonight marks a significant first for Bunim/Murray Productions: its long-running hit The Challenge, which launched 25 years ago on MTV, will debut for the first time on broadcast TV.
CBS will follow its summer hit Big Brother with the debut of The Challenge: USA, a spinoff from B/M and MTV Entertainment Studios that features players from CBS’ unscripted lineup of BB, Survivor, Love Island and The Amazing Race. (For an exclusive first look of the series, watch the video above).And no one is less worried about diluting the franchise than Julie Pizzi, the president of Bunim/Murray who has played an active role in The Challenge‘s expansion since it was first spun off in 1998 from The Real World and Road Rules.
Besides its long and successful run on MTV, The Challenge recently launched the all-star edition on Paramount+, a first-ever documentary series The Challenge: Untold History, and, of course, the new version for CBS.“I don’t think anyone knew what it would grow into,” says Pizzi, who worked as a segment producer on the very first Real World/Road Rules Challenge. “It just became bigger than The Real World and Road Rules.
It’s the only show of the three on the air in its original incarnation. And the show has gotten so much bigger. The stunts are bigger, the cast is bigger.
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