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Startup VUniverse Looks To Guide Streaming Viewers Overwhelmed By Algorithms

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deadline.com

By Dade Hayes Finance Editor EXCLUSIVE: An emerging startup called VUniverse is setting out to answer an increasingly vexing question in the go-go streaming age: How do you find something to watch?

While most viewers rely on a patchwork of digital solutions, VUniverse, which has just concluded a beta release, aims to be a more approachable and comprehensive “channel guide for the streaming universe.” It will use AI tools, but will also rely on word-of-mouth and human recommendations, aiming to

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