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Spain holiday hotspot issues urgent plea to tourists as they leave in tens of thousands
dailyrecord.co.ukA favourite Spanish holiday spot is stepping up its game to attract UK tourists after seeing a significant drop in visitor numbers following a series of anti-mass tourism protests.The Balearic Islands reported a 10% decrease in British tourism in July after months of negative headlines about anti-tourist sentiments on the holiday hotspots.
In 2023, just under four million Brits visited the islands, suggesting the July slump meant tens of thousands fewer UK travellers will have headed to the Balearics.Meanwhile, Germany, Spain's other major tourism market besides the UK, saw a 12% increase during the same period, according to Birmingham Live.It remains unclear how much these protests have influenced holidaymakers' decisions to travel elsewhere, but it's known that the region's tourism agency AETIB had already launched a UK-focused media campaign to counter any negative fallout before the statistics were released, as per the Majorca Daily Bulletin. Join the Daily Record's WhatsApp community here and get the latest news sent straight to your messages. "Communications have therefore been sent to the media as well as to tour operators and travel agencies.
These are intended to convey messages of reassurance that tourists are most certainly welcome on the islands and shouldn't fear a hostile reception or displays of 'tourismphobia'," the publication writes, reports the Mirror.
An increasing anti-tourist sentiment in parts of Spain has sparked a series of protests on Majorca, the most visited island in the Balearics.
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