Patrick Frater Asia Bureau ChiefSony Music Group (SMG) Wednesday announced the opening of its new headquarters for Southeast Asia, based in Singapore.The flagship office will be home to SMG companies including Sony Music Entertainment (SME), Sony Music Publishing (SMP) and artist and label services company The Orchard.
It will also serve as the new base for Sony Interactive Entertainment, creators of PlayStation.An opening ceremony saw the attendance of Singapore’s Minister of State for the Ministry of Trade and Industry, Minister of Culture, Community and Youth, Alvin Tan, and Lim Tse Yong, VP of the Singapore Economic Development Board.
Among the talent present were local Singapore stars Sezairi, Linying and Benjamin Kheng. SME said that the office opening increases its investment and cements its long-term commitment to the Southeast Asia region.
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