'Flamin' Hot' Trailer: See How a Frito-Lay Janitor Created the Iconic Cheetos Flavor
Eva Longoria's upcoming biopic, appropriately titled, The film is based on a memoir of the same name by Richard Montañez, a former Frito-Lay janitor who rose through the ranks at the company after he claimed to invent the now-iconic Flamin' Hot seasoning.In the first trailer for the film, which dropped on Wednesday, viewers see Montañez's journey to take the snack industry by storm.The film features star Jesse Garcia as Montañez, and Annie Gonzalez as his wife, Judy — in addition to Tony Shalhoub, Dennis Haysbert, Emilio Rivera, Matt Walsh, Pepe Serna and more.While some controversy over the degree of Montañez's involvement in the creation of Flamin' Hot Cheetos has come under some scrutiny in the past few years — particularly after the published an investigation digging into the snack's presumed creator — Longoria told ET at the Palm Springs International Film Festival earlier this year that it was important to her to tell the story of a migrant laborer-turned-PepsiCo executive.«This story was really important to me,» she shared. «Richard Montañez is a real person, so to do him justice, to do a biopic, is hard as well — and a period piece.