Todd Spangler NY Digital EditorHulu is presenting Red Bull’s latest death-defying aerial stunt as the exclusive U.S. livestreaming partner.
The opportunistic rights pickup shows how Disney is hunting for new head-turning opportunities to help Hulu stand out in the crowded streaming market.In Red Bull’s Plane Swap event, set for Sunday, April 24, skydivers and pilots Luke Aikins and Andy Farrington — each piloting single-seat Cessna aircrafts to 14,000 feet in the skies over Arizona — will put their planes into a vertical nosedive.
They’ll then jump out in midair at 140 mph (leaving the cockpits empty) and attempt to skydive into each other’s planes as they hurtle toward the ground.The never-before-attempted Plane Swap stunt will be livestreamed on Hulu beginning at 4 p.m.
PT on April 24. Hulu is the exclusive streaming partner of Plane Swap in the U.S. (available to all subscribers) and Red Bull TV is the broadcast platform for rest of the world.
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