After the end of strikes, agents, managers and producers quickly moved in to assemble high-profile packages to take out in what was expected to be a frothy marketplace following six months of inactivity.
But, while there have been a few bidding wars and big sales with a couple of others pending, the level of demand has not been what many anticipated.
The biggest casualty of the tight market — packages with A-list stars attached. “This has been such a head-scratcher,” one agent said about the situation.
Agencies are keeping record of all the star packages that went out and failed to draw interest over the past few months despite the level of talent that has included Oscar and Emmy winners and nominees in front or behind the camera, stars of blockbuster movies and iconic TV series and, in a couple of instances, famous IP.
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