FilmNation Entertainment today announced the launch of Infrared, a new film production label that will look to finance and produce mainstream films with franchise potential, producing three to four mid-to-high level budget films each year across the action, thriller, comedy and sci-fi genres.The label will be led by President of Production Drew Simon, who reports to FilmNation Entertainment CEO Glen Basner.
In his role, he will oversee all elements of the label’s films, from development through production, while managing the label’s team.
Simon has hired Sam Speiser as Infrared’s Vice President of Production, with Speiser to support him in overseeing all stages of project development and production.
She will be responsible for sourcing and vetting new material, helping to build Infrared’s ongoing slate of films, and managing feature film projects through their complete lifecycles.“I am thrilled to move forward with this exciting new strategic growth initiative as we continue to scale our storytelling platforms,” said FilmNation Entertainment’s Basner. “Under Drew’s leadership, Infrared will perfectly complement our award-winning FilmNation slate while becoming a market leading fully independent producer of fun and entertaining mainstream films.”“We look forward to offering filmmakers from a wide array of genres a collaborative and creative home for their films,” added Infrared’s Simon. “We are also tremendously excited to fill the mainstream film space with fresh stories and franchises that will lead us to our ultimate goal of offering moviegoers a truly entertaining experience.”Simon began his career at New Line Cinema before following Bob Shaye to his production company Unique Features.
Read more on deadline.com
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