Jennifer Maas TV Business Writer A multiplayer fighting video game based on Nickelodeon‘s beloved animated series “Avatar: The Last Airbender,” soon to be a live-action Netflix show, is in the works.
The game is set at Maximum Entertainment in a new pact with Paramount Game Studio. Maximum revealed the new title during its presentation of its 2024 lineup and promotion of the unification of its publishing labels, Maximum Games, Modus Games, Just For Games and Merge Games, as well as development division Modus Studios, under the Maximum Entertainment banner.
Other announcements made by Maximum during its event include: Maximum says under its new reorg that the company is now “centralized for full integration” and “seeks to increase IP ownership to 30 percent of revenue by 2025.” The company currently has 100 games in the works planned across PC and consoles, including 15 based on its own IP.
Aside from its new partnership with Paramount Global for the “Airbender” video game, Maximum says it’s focused on in-house development of “competitive fighting games, live service and action/adventure titles.” “We are extremely happy to share some big news today, including exciting new partnerships, as we step into the phase of true global integration,” Maximum Entertainment CEO Christina Seelye said. “As one company with a single, shared portfolio, we are laser focused on the future and the opportunities it presents.” Watch Maximum Entertainment’s 2024 roadmap presentation in the video below..
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