Jennifer Maas TV Business Writer UTA’s influencer management firm Digital Brand Architects has acquired golf marketing and digital talent management company Digital Golf Collective, Variety has learned exclusively.
Founded by Jess McAlister and Sean Guerrero, DGC focuses on managing strategy and branding for leading creators, brands, events and tournaments in the golf industry.
Under the acquisition, DGC’s individual digital talent and branding clients, including Tisha Alyn, Ryan Rustand and Cassandra Meyer, will join DBA’s client list.
DGC’s day-to-day operations will continue to be run by McAlister and Guerrero, who will dually report to DBA’s CEO Raina Penchansky and senior vice president of finance AD Rastogi. “From our first meeting, I was immediately struck by the vision Jess and Sean laid out and how seamlessly it aligned with our own perspective on the world of content creation,” Penchansky said. “Their success in such a niche area is indicative of their creative approach and I am thrilled that they are part of the DBA team.
Read more on variety.com
Get the latest stars news and celebrity rumours with exclusive stories, photos, videos and interviews.
Breaking up, scandals, engagements, divorces, gossip – all you need to know about the private lives of your favorite celebs.
Get to know the latest showbiz news along with exclusive interviews and even more. All this is waiting for you on the main page 24 hours a day, 7 days a week! Who, where, when, with whom, how, why and for what!? Stay tuned to know first!
Just follow us daily and we will provide you with the current news from the life of famous stars and celebrities.
Owner: SNOWLAND s.r.o.
Registration certificate 06691200
Address:
Snowland s.r.o.
16200, Na okraji 381/41, Veleslavín, 162 00 Praha 6
Czech Republic
©2024. All rights reserved.