The Weeknd has put up $7 million (£5.1 million) of his own money for his Super Bowl halftime show performance next week, his manager has revealed.The Canadian artist, AKA Abel Tesfaye, is this year’s guest performer during the much-hyped halftime show, which will take place during the main interval of the NFL showpiece game on February 7.The Weeknd’s upcoming halftime performance, which will last for 12-13 minutes, has been previewed in a new interview conducted by Billboard with the artist, his managers Wassim “Sal” Slaiby and Amir “Cash” Esmailian and XO’s creative director La Mar C.
Taylor.Slaiby revealed in the interview that while the Super Bowl organisers are covering all of the usual production costs, The Weeknd has voluntarily put.
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