The War and Treaty: How the Best New Artist Grammy Nominees Came to Be ‘Friends’ With the Emmys, Too, and Win Over Superfan Zach Bryan
variety.comChris Willman Senior Music Writer and Chief Music Critic The husband-and-wife duo the War and Treaty will have a big presence during Grammy week, parlaying their nomination for best new artist into multiple performances on- and off-screen throughout the days leading up to and including the telecast.
But the Grammys were destined not to be the only awards show this season that would afford them a high profile. On Monday night’s Emmys, the couple joined Charlie Puth for a properly emotional In Memoriam segment that segued from the country-soul duo offering harmonies on Puth’s elegiac “See You Again” to taking more of the lead on a balladic version of the “Friends” theme,” “I’ll Be There,” that took it from Rembrandts territory to the land of Ashford and Simpson.
And so did a significant portion of the viewing audience get in on what has sometimes seemed like the entertainment industry’s worst-kept secret: that the War and Treaty are right up there with the biggest crowd-pleasers in the business.
On a big night for other UTA clients, the War and Treaty might belong in that winners’ circle, too, effectively. The chemistry between Michael Trotter Jr.
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