John Hopewell Chief International CorrespondentInternational production powerhouse The Mediapro Studio, producer of “The Head” and the Oscar-shortlisted “The Good Boss,” is allying with top Turkish producer-distributor Medyapim – behind global hit series “Mother” and “A Woman Scorned” – to launch of a new joint venture company dedicated to Spanish-language content production.The as-yet-to-be-named j.v.
between two of international’s production pacemakers will see the partners making Spanish-language originals and adaptations of hit Turkish and other country dramas, as well as further content assets from Medyapim, for distribution in Spain, Latin America and the world.Unveiled by the partners on Thursday, the joint venture announcement comes as Turkish sries are enjoying a remarkable run on broadcast-network TV in Spain as indeed around much of the weorld.
Dubbed into Spanish and entitled “Infiel,” Season 1 of Medyapim’s “A Woman Scorned” (“Sadakatziz”) has scored a 15% share in Sunday primetime on Antena 3, proving the most-watched TV drama of any nationality in Spain during the first quarter 2022.The runner up is “Alba,” a Spanish remake of “Fatmagul,” another Turkish modern classic.In Latin America, where Chile’s Mega first bowed a Turkish series in 2014, renamed “Las Mil y Una Noches,” Turkish series have seen fulsome sales and swept ratings at multiple broadcast networks across the region, including on Viacom-owned Telefe in Argentina.Sold to more than 40 countries by early 2020, “Mother” won an award for most exported Turkish series of 2018 from Turkey’s Assn.
of Service Exporters.In a new late pandemic phenomenon, Spanish-language telenovelas are also scoring huge audiences on OTT platforms such as Netflix,.
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