‘Red, White & Royal Blue’ Becomes Prime Video’s No. 1 Movie Globally In Premiere Weekend
deadline.comThe release of Red, White & Royal Blue has apparently prompted quite a bit of fanfare. The romantic comedy, which is an adaptation of Casey McQuiston’s bestselling novel, launched on Prime Video on August 11 and has now become the No.
1 movie globally on Prime Video in its premiere weekend. It is also now among Prime Video’s top three most-watched romantic comedies of all time, according to Amazon, which wouldn’t disclose which other films it would be joining in the top three.
Amazon is also touting “a huge surge in new Prime membership signups” due to the film’s release. The company didn’t say how they determined this, though this generally measured as the title was the first one an account watched after subscribing to a streaming service. “The phenomenal debut of Red, White & Royal Blueis a true testament to the entertaining and inspired storytelling led by the creative minds behind it.
Matthew López, Casey McQuiston, Greg Berlanti, Sarah Schechter, and the entire talented filmmaking team hit it out of the park,” said Jennifer Salke, Head of Amazon MGM Studios. “We are so proud of this delightful, heartwarming film and could not be more thrilled with the response from fans–existing and new.” Red, White & Royal Blue centers around Alex and Prince Henry who have a lot in common: Stunning good looks, undeniable charisma, international popularity … and a total disdain for each other.
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