Stephen Curry’s Unanimous Media Producing Film and Documentary on All Star Café’s Rise and Fall, With Sports Illustrated Studios and 101 Studios
Brent Lang Executive Editor When it opened in 1995 in Times Square, the All Star Café was supposed to be the sports world’s answer to Planet Hollywood. Not only was it developed by the same restaurant chain, but it borrowed from its playbook, attracting legends such as Joe Montana, Shaquille O’Neal, Ken Griffey Jr. and Andre Agassi to serve as ambassadors to the brand. But what began as a red carpet extravaganza slowly deteriorated, a victim of changing tastes and rocky finances. Now, Sports Illustrated Studios and 101 Studios, the company behind “Yellowstone,” are partnering with Stephen Curry, the nine-time NBA All-Star, four-time NBA champion and two-time NBA MVP — and his Unanimous Media multimedia company — to produce a feature film and documentary about the All Star Café’s rise and fall. It is based on a 2020 article by Jon Wertheim.