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MIPTV Launches Online Platform In Wake Of Event’s Coronavirus Cancellation

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deadline.com
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By Tom Grater International Film Reporter Seeing as TV execs can’t attend MIPTV this year, organizers will instead attempt to bring MIPTV to them.

The annual content market in Cannes run by Reed MIDEM, which was one of many events to be cancelled recently due to the coronavirus pandemic, is launching an online service that it hopes will stimulate business.

From March 30, the platform will be available for free to all registered MIPTV, MIPDoc and MIPFormats 2020 clients. It will offer exclusive content originally programmed for the 57th edition of MIPTV, which was scheduled to run March 28-April 2 in Cannes.

The service will stream new programs, as well as project pitches from the In Development, MIPDoc and MIPFormats events, MIPTV market

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