After releasing early in Australia last weekend, Universal/Illumination’s Minions: The Rise Of Gru is looking groovy at the international box office, adding $14.6M in 39 new offshore market openings across Wednesday and Thursday.
Coupled with Oz’s first week, the running offshore cume through yesterday is $22.5M. A further 21 markets open today including the UK and Spain.
The origins story from directors Kyle Balda, Brad Ableson and Jonathan Del Val is already seeing strong results in several hubs with the biggest animation opening day of all time in Saudi Arabia, Egypt, Cyprus, Czech Republic and Israel.Australia boogied to great mid-weeks and entered frame 2 yesterday with a $1.4M Thursday — an incredible +303% on the opening Thursday last week.
The market has now cumed $7.9M, ahead of Minions (+45%), and Despicable Me 3 (+59%) at the same point.Latin America is also digging the 1970s-set take on how Gru and the crew got together with Mexico debuting to $1.5M across 920 locations and 4,053 screens, taking 60% of the market share.
Read more on deadline.com
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