Universal’s Jennifer Lopez-Owen Wilson romantic comedy Marry Me led the Valentine’s Day Monday box office with $3M, raising its four-day total to $10.99M.The pic, which also was available to watch on the paid tier of Uni’s streaming service Peacock, is booked at 3,642 theaters.
Marry Me‘s Monday was up 109% from Sunday.Anecdotally, the studio has said that Marry Me, which cost an inexpensive $23M, was the No.
1 title on Peacock on both Friday and Saturday, but it provided no figures to support that claim. We hear that there were “ingestion” problems when it came to Samba TV monitoring smart TV viewership for the movie over the weekend.
That usually means that the studio doesn’t want the streaming numbers out there. Samba TV previously reported 1.4M U.S. household viewership for the first weekend on Peacock for Universal/Blumhouse/Miramax’s Halloween Kills, the studio’s previous theatrical day-and-date, which opened to $49.4M.
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