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’50 Central’ Producer Back Roads Entertainment, Mediapro Studio Partner on U.S. Formats Deal

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variety.com

Manori Ravindran International Editor“50 Central” producer Back Roads Entertainment has linked with The Mediapro Studio on a co-production deal targeting formats for the U.S.

market.Under the deal, Back Roads and The Mediapro Studio will develop and produce original formats for U.S. broadcast and cable networks, as well as streaming platforms.

Back Roads will also adapt key Mediapro Studio formats.The first project between the partners is already in the works. “The Magnificent Six” is a new competition format that pits six elite athletes against a team of aspiring competitors looking to follow in their footsteps.

With fame and fortune at stake, “The Magnificent Six” must defend their positions as they compete with average individuals in.

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