For years, when thinking of holiday movies on TV, Hallmark Channel has been the go-to — mostly because of the team behind it and the celebrities attached.
However, GAC Media is giving the network a run for its money.Former CEO of Crown Media Family Networks (Hallmark Channel’s parent company) Bill Abbott acquired GAC, originally Great American Country, in June 2021.
Abbott stepped down from Crown Media in January 2020 following the company’s handling of a commercial featuring a same-sex couple.
At the time, a Zola.com ad showed two women exchanging vows and kissing on their wedding day. After conservative groups slammed the ad as not being “family-friendly,” Hallmark pulled it — and caused an uproar.
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