Nick Vivarelli International CorrespondentPriya Dogra, president of WarnerMedia Europe, the Middle East, Africa and Asia (excluding China), took the stage on Thursday to deliver a keynote speech at the Series Mania TV fest in Lille, France, and the message was clear: the U.S.
conglomerate is ramping up production in Europe.“Our industry is becoming more global,” said Dogra. “As players launch services across the world, competition is intensifying, and we are seeing record levels of investment in high-quality content in all markets, and no more so than in Europe,” she noted in her opening remarks.The top WarnerMedia exec went on to add that amid the ongoing global rollout of HBO Max, “In Europe, we have gone from producing around 10 HBO titles in 2019 to having over 40 in the pipeline for 2023 for HBO Max across scripted and unscripted,” she said.
Five months after its launch HBO Max is now available in 21 European territories where Dogra said they’ve already released eight European originals in five languages.
By the end of the year, Dogra said she expected HBO Max to go live in six more European countries, “bringing our total to 67 countries globally, with many more still to come.”Dogra went on to underline that, more in general, local content creation is becoming a top priority at WarnerMedia.“We are of course immensely proud of the blockbuster Warner Bros.
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