Todd Spangler NY Digital EditorViacomCBS wants to offload CNET, the tech news and reviews division of CBS Interactive, and the media conglomerate is in talks to sell it for $500 million, according to a Wall Street Journal report.Per the report, ViacomCBS has held talks with Red Ventures, a marketing company that says it owns a “portfolio of technologies, digital assets, and strategic partnerships that enable us to meet consumers where they are in the buying cycle.”ViacomCBS reps declined to comment.
Red Ventures did not respond to a request for comment.CBS acquired CNET Networks in 2008 for $1.8 billion. In addition to the flagship CNET site, the CNET Media Group also houses brands including ZDNet, GameSpot and TV Guide.
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