Variety Staff Follow Us on TwitterLucinda Martinez, a veteran of HBO’s marketing department, has left the company. Martinez, who spent more than two decades at the company, most recently served as exec VP of brand marketing for HBO and HBO Max.Among her accomplishments, Martinez led marketing efforts directed toward African American, Latino, Asian and LGBTQ+ communities and worked to establish the HBO Latino brand.“This has been a year of reflection for me.
I arrived at HBO 20 years ago excited to tackle a new job at a new company,” Martinez said in a statement. “It became so much more than I could have ever wished.
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