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Univision Sets PrendeTV; Free, Ad-Supported Streaming Service For U.S. Hispanic Audience To Launch This Quarter

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deadline.com
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Spanish-language broadcast giant Univision Tuesday announced first quarter launch plans for PrendeTV, joining the crowded streaming market with a free, add-supported service created for the U.S.

Hispanic audience.It will featuring premium 100% Spanish-language programming, debuting with over 30 channels and 10,000 hours of video-on-demand content in Spanish from global partners.Univision, run by CEO and part owner Wade Davis, the former CFO of Viacom, said the service will feature “the most comprehensive offering of unlimited premium and exclusive content ever curated for U.S.

Hispanic consumers,” including curated Spanish language series, movies from Hollywood blockbusters and acclaimed global series, to novelas, comedies, classic sports,

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