Underoath is once again pushing the boundaries of what it means to be an indie band, elevating their DIY ethos into a new business model that has the potential to help acts find a way forward during the COVID-19 crisis.
Tonight (July 24) the Tampa, Florida six-man outfit is performing the second livestream show in its three-part Observatory series, playing their 2006 album Define The Great Line in its entirety.
The online event was engineered by guitarist Tim McTague, the band's manager Randy Nichols with Force Media Management, and digital strategist Joel Cook in partnership with Bandsintown.
The band also brought in a number of local promoters from across the country to help boost the show, creating an affiliate system to help sell
Read more on billboard.com
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