‘The Exorcist: Believer’ Now Going A Week Earlier As Taylor Swift Moves Onto October Schedule
deadline.comUniversal/Blumhouse/Morgan Creek’s The Exorcist: The Believer is now opening on Oct. 6 instead of Oct. 13. The news comes as AMC has plopped the concert film Taylor Swift:Eras Tour on the mid-October schedule.
Deadline hears that within hours of the pic going on sale, it’s made $10M+ in presales and counting. Good movie, Uni, as Swift is apt to steal Exorcist‘s female audience.
Uni/Blumhouse/Miramax’s Halloween reboot drew 47% women in its opening weekend. But even more so, the first weekend of October is desperately in need of a blockbuster with Sony/Marvel’s Kraven the Hunter taking a hike to Labor Day weekend 2024 on account of the SAG-AFTRA strike.
The Exorcist is a big tentpole at the fall box office at a time when studios are looking to keep summer’s momentum going, but with the lack of actors to promote films due to the strike.
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