EXCLUSIVE: Taskmaster, the quirky British game show, is taking another swing at the U.S. market with its own global streaming service.The team behind the series, which is produced by Last Week Tonight with John Oliver producer Avalon Television, is launching Taskmaster SuperMax+.The SVOD service launches today with a particular focus on the U.S.
and Canada. The show’s YouTube channel has had over 3B impressions with around a third coming from North America.It’s one of the first shows, rather than companies, to launch its own standalone subscription video platform.It comes after a slightly damp squib of a launch in the U.S.
in 2020 when The CW, which had acquired the original version of the show, pulled the show off the air after one episode. A U.S.
remake of the show, hosted by Reggie Watts, aired for one season on Comedy Central in the U.S. in 2018.The idea now is to drive fans online, where they will be able to see all seasons of the British show, all international versions and new unseen specials.The show was created by Alex Horne and is hosted by The Inbetweeners star Greg Davies in the role of Taskmaster, who issues simple comedic and bizarre tasks to five regular contestants – usually comedians – with Alex Horne acting as the Taskmaster’s assistant.
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