EXCLUSIVE: In what’s to be expected given how virtual the Sundance Film Festival is this year, sources tell us that there won’t be a surprise screening.While the pandemic has forced the festival to go online and branch out to those surviving arthouses during Covid to play its lineup, nothing beats the energy that comes from a live Sundance premiere or surprise screening in Park City, UT.
It’s that vibe which buyers make their acquisition decisions off of, and when it comes to secret screenings, it can impact the rollout of a film.Note it’s not every year that the festival has a surprise screening; there wasn’t one last year.However, in recent memory the biggest example of success emanating from one was when Universal and Blumhouse debuted
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