Roku has added CNN+ to its channel store, filling a significant distribution gap for the stand-alone streaming service two weeks after its launch.Beginning today, Roku users can download the updated version of the CNN app, which includes access to CNN+ as well as the existing TV Everywhere offering for pay-TV subscribers.
CNN+ costs $6 a month, though early subscribers can get it for $3 if they sign up in the next two weeks.Roku ended 2021 with 60.1 million active accounts and touts itself as the streaming leader in terms of hours of viewing.
Along with Amazon Fire TV, it is a key gatekeeper in connected-TV streaming. HBO Max, a corporate sibling of CNN+, struggled upon launching in May 2020 in part because it was not available on Roku.
The companies ended up reaching an agreement later in the year.While CNN and Roku did not address terms of their agreement, revenue sharing is often the root cause of many disputes over carriage.
Read more on deadline.com
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