John Hopewell Chief International CorrespondentProjeto Paradiso, operated by the Olga Rabinovich Institute, has renewed its partnership with Buenos Aires’ Ventana Sur, backed by Cannes Festival and Film Market and Argentina’s INCAA film-TV agency.The move is one of several unveiled at Cannes Marché du Film, as go-ahead orgs in Brazil continue to attempt to stem the ravages of three years of President Jair Bolsonaro’s state incentive slow down as well as map out institutional backing for an industry in what is hoped to be a post-Bolsonaro age after October’s general elections.
Some of the new initiatives:Projeto Paradiso Broadens Its Alliance With Ventana Sur The Projeto Paradiso-Ventana Sur alliance cuts two ways.
For the second year running, the Brazilian philanthropic org will hand out a Paradiso WIP Award, worth $10,000 in last-money-in to the best Brazilian fiction project in post-production at Ventana Sur, Latin America’s biggest film-TV event.
Launched in 2021, the Award catches Brazilian cinema as some federal funding lines have begun to be renewed, starting last December, but the Bolsonaro government’s incentive slow-down, compounded by pandemic, has decimated its film industry.The Award also comes, however, as an exciting new generation filmmakers, is galvanising film production in Brazil.Last year’s prize was won by Gabriel Martin’s first solo feature “Mars One,” produced by Filmes de Plástico, which went on to be selected for January’s Sundance World Cinema Dramatic Competition.Cannes saw Paris-based MDP Premium announce further sales on Iuli Gerbase’s 2021 Sundance hit “The Pink Cloud,” a banner title from Brazil’s newest generation of women filmmakers which has now sold over half the world.
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