Prentice Penny (“Insecure,” “Uncorked”) will direct Universal Pictures’ “New Kid,” based on the graphic novel. Penny joins the project with his production banner A Penny For Your Thoughts Entertainment, which will develop and produce alongside The SpringHill Company.Eli Wilson Pelton (“Insecure,” “Bridgerton”) will adapt the graphic novel and write the script.Based on the #1 New York Times bestseller, “New Kid” tells the story of Jordan Banks, who experiences culture shock as one of the few kids of color when his parents enroll him in a prestigious private school.
From author-illustrator Jerry Craft and published by HarperCollins, “New Kid” is a timely, honest graphic novel about starting over at a new school where diversity is low and the struggle to fit in is real. “New Kid” became the first graphic novel to win the Newbery Medal, as well as the Coretta Scott King Award.Universal Pictures acquired the rights to “New Kid” in 2020 as part of its first-look deal with The SpringHill Company, which had initially optioned the award-winning novel in 2019.
Senior Vice President of Production Development Jeyun Munford, will oversee for the studio.Lebron James and Maverick Carter will produce for The SpringHill Company alongside executive producers, Jamal Henderson and Spencer Beighley. “New Kid” author Jerry Craft will also serve as an executive producer.Penny and President/Partner Chris Pollack will executive produce for A Penny For Your Thoughts.Penny and Wilson Pelton previously collaborated on HBO’s “Insecure,” where Wilson Pelton worked as writer and executive story editor for 2 seasons under series’ showrunner, executive producer, and director Penny.
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