Jennifer Maas TV Business WriterPeacock ended the first quarter of the year with 28 million monthly active accounts (MAAs) and 13 million paid subscribers, Comcast revealed along with its Q1 earnings results Thursday.That total is up from the 24.5 million Comcast reported for the streamer’s end of 2021 figure.
During Q1, Peacock streamed Super Bowl LVI and the Beijing Winter Olympics, along with debuting splashy titles like “Bel-Air,” its dramatic take on the ’90s classic “The Fresh Prince of Bel-Air,” Jennifer Lopez’s theatrical-and-streaming release “Marry Me,” and “Tiger King” scripted series “Joe vs.
Carole.”Comcast hasn’t revealed an overall sign-ups tally for Peacock since last July, saying the NBCUniversal-owned platform had reached 54 million total sign-ups since its debut in April 2020, and generated more than 20 million monthly active users (MAUs) during the second quarter of 2021.
When delivering both its Q3 and Q4 financial results for last year, Comcast declined to offer a total number of signups. Click here to sign up for Variety‘s free Strictly Business newsletter covering earnings, financial and investment news, and more.Last quarter marked the first disclosure of Peacock’s paying customer base since the platform launched, with NBCU revealing Peacock ended 2021 with 9 million paid subscribers.
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