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Greg Patterson Joins Veeps, Joel & Benji Madden's Streaming Concert Company

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www.billboard.com

Music industry veteran Greg Patterson has joined Veeps as chief strategy officer following his exit from Eventbrite in April where he worked since 2016.

Veeps was founded three years ago by Joel Madden and Benji Madden from Good Charlotte along with co-founders Sherry Saeedi and Kyle Heller.

Veeps began as a platform for artists to sell VIP Packages with no commissions but has pivoted into ticketed streaming in reaction to the COVID-19 crisis and has been embraced by artists like Angel Olsen and Citizen Cope to generate revenue to support their touring crew, raise money for charity or offset lost income. “Greg absolutely understands who VEEPS is as a company, a group of people and a brand, and most importantly who we want to serve in the

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