Campaign urges drivers in Ayrshire to slow down as one in five deaths on Scotland's roads caused by speeding
dailyrecord.co.ukA new road safety campaign is urging drivers in Ayrshire to slow down to help reduce collisions and casualties. Cabinet Secretary for Transport, Fiona Hyslop, and Police Scotland’s Chief Superintendent Hilary Sloan launched the campaign at the Traffic Scotland National Control Centre in South Queensferry.
With speeding contributing to one in five deaths on Scotland’s roads, safety cameras play a crucial role in reducing speed and casualties, ultimately saving lives.
Global research shows that camera sites led to 42 per cent less fatal or serious injuries over a four-year period, while fixed camera sites reduced the number of speeders by 70 per cent in the same time period.Speeding increases the likelihood and severity of collisions and casualties.
In 2022, there were 93 fatalities or casualties on roads in South Ayrshire. Nearly half (44 per cent) of reported casualties on Scotland's roads take place on rural roads, however because speeds are higher on these roads, they account for almost three-quarters (74 per cent) of road deaths.
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