Nick Vivarelli International CorrespondentIn the aftermath of its Endemol Shine takeover, newly formed France-based European content powerhouse Banijay has announced that Pilar Blasco, former CEO of Endemol Shine Iberia, has been appointed CEO of its Spain-headquartered unit Banijay Iberia, while Paolo Bassetti remains in place as CEO of Banijay Italy.The merger led by Marco Bassetti — who is CEO of the combined group — is prompting a complex restructuring process across the board.Banijay Iberia’s main activities span Madrid, Barcelona, Galicia, Vitoria and Lisbon.
They include eight labels comprising Gestmusic, Diagonal, Shine Iberia, Cuarzo Producciones, Zeppelin Television, DLO Magnolia, Endemol Portugal and Tuiwok.
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