Asia Online Video Growing as Free TV Revenues Move Into Secular Decline
variety.comPatrick Frater Asia Bureau Chief Online video is taking up the role of growth engine for the Asia Pacific video industry as free-TV in the region moves into long-term decline, says a new report.
The video sector is forecast to remain robust this year, but recession could deal a blow to sector performance in 2023. Video sector revenues – defined as subscription fees and advertising generated by free TV, pay-TV and online video platforms – in 14 Asia-Pacific markets are forecast to will grow by 6.4% in the current year to reach $143 billion, according to Media Partners Asia.
With macro-economic woes likely to hit 2023, compound average growth will slow to at 3.5% in the following period to 2027 and total revenues reach $169 billion.
The research was published on the eve of the APOS Summit, hosted by Media Partners Asia, in Singapore, running September 27-29, 2022.
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