2K Games on Thursday revealed a partnership with the National Football League Players' Association and OneTime Partners to use the real likeness of football players in games currently in development and set to launch next calendar year.
In the deal, the California-based video game publisher is permitted to use the names, numbers and images of over 2,000 NFL players. "We’re thrilled to be working with the NFLPA and OneTeam to bring the biggest and best stars in football to the games we’re working on," said David Ismailer, president of 2K, in a statement. "We want to give fans experiences that are authentic, memorable and fun, and having a roster of real-life sports heroes through the Players Association and OneTeam is a huge part of.
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