The Will Rogers Pioneers Assistance Fund has launched “Big Screens Big Hearts,” a fundraising campaign to benefit movie theater workers, more than 100,000 of whom have been affected by theater closures during the pandemic.
More than half of the closures were family or community owned and operated theaters, and many may never reopen.Pioneers Assistance Fund Has Given $3 Million To Movie Theater Workers During Pandemic“The Pioneers Assistance Fund’s Big Screens Big Hearts campaign wants to raise $1 million to support exhibitors and their employees who work tirelessly to make our movie-going experience special,” said Todd Vradenburg, executive director of the Will Rogers Motion Picture Pioneers Foundation. “This fundraising goal would replace
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