Cynthia Littleton Business EditorEndeavor has taken a bold step into the public equities markets. Now what?Endeavor president Mark Shapiro enthused on Thursday that the IPO, which launched the stock at $24, marks the beginning of a new chapter for the company that has been through a fair amount of turmoil and transition over the past few years.
The ringing of the NYSE bell at 9:30 a.m. ET by Endeavor CEO Ari Emanuel coincided with a “big sigh of relief” from thousands of staffers at the parent company of UFC, WME, IMG and other content-focused brands.
It was a moment of delayed gratification given that Endeavor previously tabled its IPO plan amid lukewarm investor response in September 2019. “Since the IPO didn’t take, some [employees].
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